CPD Accreditation detail

Professional Body: IOBSA

CPD hour allocation: CPD Hours (online learning): 2 CPD hours    

CPD registration number: IOB206

Course description

Effective sales negotiation is like a dance. Salespeople must read their “partners”, synchronise movements and know when to lead versus when to follow.

In this course, you will learn how to master the art of sales negotiation. First, you will identify the goals, prerequisites, and stages for entering a negotiation. Then we will teach you the five essential sales negotiation techniques. Finally, we will help you explore how to counter common buyer negotiation tactics and close the deal.

The following topics will be covered in this course:

• Introduction to sales negotiations
• 5 stages of a sales negotiation
• Essential sales negotiation techniques
• Countering common buyer negotiation tactics
• Closing the sale